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Author: Admin | 2025-04-28
Home seperator News seperator OrthoLite Furthers Longstanding Partnership with ASICS AMHERST, Mass. (Jan 8, 2014)– Today OrthoLite announced its continued relationship with ASICS, a leading designer and manufacturer of performance athletic shoes, apparel, and accessories. The Natural33™ collection includes two new premier running shoes: The GEL-Excel33™ 3 and the“The Natural33 collection shoes create an added level of performance cushioning by using OrthoLite in both the sockliner and the strobel lasting under the insole. This technology brings the OrthoLite comfort deeper into the shoe for an enhanced level of performance in cushioning, breathability, and moisture management.”GEL-Electro33™ that will feature the long-standing comfort of OrthoLite insoles and will be available in stores and online in February 2014. This announcement furthers over a decade-long partnership between OrthoLite, the leader of open-cell foam insoles, and ASICS America. To celebrate the partnership, OrthoLite and ASICS are teaming up to give away free pairs of the shoes through a Twitter sweepstakes running from January 8 through January 15.“ASICS has been our trusted partner for more than a decade because they understand the importance of performance and comfort when it comes to running and fitness,” said Pamela Gelsomini, OrthoLite president. “The Natural33 collection shoes create an added level of performance cushioning by using OrthoLite in both the sockliner and the strobel lasting under the insole. This technology brings the OrthoLite comfort deeper into the shoe for an enhanced level of performance in cushioning, breathability, and moisture management.”The uniqueness of the Natural33 collection creates an experience that mimics the movement of the foot, while providing necessary levels of protection. There are two shoes in this collection that feature OrthoLite insoles, boasting supreme comfort and support. They include:GEL-Excel33 3: This shoe is in its third generation and weighs an ounce lighter than the previous model. It has an ergonomically
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